Jack Don’t Swim is a business activity engaged in the maritime sector and is oriented towards education and services as a provider of marine tools or instruments as well as instrument rental services and marine services for marine survey activities themselves. Jack Don’t Swim develops marine instrument technology that is exclusive and the only one in Indonesia. Jack Don’t Swim establishes cooperation or partnerships to develop relationships and technology. Jack Don’t Swim was born on January 11, 2022, initiated by academics from the Marine Science Study Program, Universitas Padjadjaran, namely Marine Kenzi as Founder; Noir Primadona Purba and Ibnu Faizal as innovators in the company. Since its formation, Jack Don’t Swim has made three marine instruments in collaboration with several agencies, these instruments are RHEA, ARHEA and NoABox.